The Incremental Approach to Policy Making The standing on the shoulders of policies past approach values lessons learnt, but how does Incremental Policy Making function in reality? In Charles Lindblom’s seminal work 'The Science of…
Energiewende and German Energy Policy
Energiewende and German Energy Policy When exploring the policy framework surrounding the development of German energy policy in recent years, it is incredibly difficult to miss the development of the German ‘‘Energiewende’ or ‘energy transition’…
Silicon Europe – Innovation Policies in Europe
Silicon Europe - Innovation Policies in Europe Whilst there has been a great deal of attention of national innovation policies focused on the role of corporatism in developing national innovation policies, it is also vitally…
Bompenger explained
What is Bompenger? You can rarely read much Norwegian media without encountering the overwhelming dominance of Bompenger in coverage of the upcoming elections. It seems that several issues in Norway involve in some way the…
The European Union’ Emissions Trading Scheme
The European Union's Emission Trading Scheme How successful has the European Union's Emissio Trading Scheme been in reducing emissions? This article is focused on seeking to further develop a thorough understanding of the ways in…
Housing and the Home in Ireland & Norway
Housing and the Home, a comparative policy analysis of home ownership policy supports in Ireland and Norway Abstract Ireland and Norway are two small countries on the periphery of Europe, with comparable populations, but…
How AdWords Attribution Can Make Your Marketing Budget…
Adwords Attribution How can Google's Adword Attribution feature help ensure your marketing budget is targetted and efficiently spending your resources? What is AdWords attribution I hear you ask? Well, essentially AdWords attribution can be understood…
Your SEO Cheatsheet
SEO Cheatsheet SEO (or Search Engine Optimisation), is something all digital marketers should be familiar with, but what it means to your digital strategy and what is it’s value to digital marketing? As such an…
Artificial Intelligence and Your Marketing?
Artificial Intelligence and Your Marketing? It seems everywhere we turn we are hearing more and more about the effects machine learning / Artifical Intelligence are going to have on marketing and advertising. Many are concerned…