A Tailor-Made Platform
According to Luca de Meo, CEO of Renault Group, the development of the upcoming Alpine A110 is based on a bespoke platform. This approach is a significant financial investment which de Meo describes as not rational
financially. However, as the saying goes, “When you love, you don’t count the cost,” and Alpine believes such a dedicated approach is crucial to maintain the brand’s sporty identity. This custom platform, inspired by Porsche’s strategy with its 911, will enable the new A110 to stand out in a highly competitive market.
Lighter Than Combustion Engine Models
Unlike most electric models, the future A110 will be lighter than comparable vehicles equipped with combustion engines. Alpine has previously explored lightweight electric vehicles, such as the A110 E-ternité prototype, which weighed only 1,400 kg. The new platform aims to further optimize the weight-to-performance ratio while incorporating a 100% electric drivetrain. The design will remain true to the current aesthetic, to avoid alienating the brand’s enthusiasts and fans of this iconic model.
An Expanded Range by 2030
The upcoming electric A110 is part of a broader plan that aims to introduce up to seven distinct models by 2030. Alpine plans to include versatile models like the A390 SUV, in addition to purely performance-oriented sports cars. A supercar is also in the works to serve as a technological showcase and the flagship model of the lineup. This strategy is designed to enhance the brand’s image, positioning Alpine as a leader in electric sportiness—a challenging goal, especially considering the aggressive competition from Chinese manufacturers.
A Gradual Transition
Production of the current combustion engine Alpine A110 will cease in 2026, in line with new European regulations. Alpine is thus planning a shift to an entirely electric lineup while maintaining its sporty brand positioning. With a network of 140 dealerships worldwide, the company is also looking to expand beyond France. Facilities combining showrooms and racing simulators have already been opened, including one in Barcelona, with similar projects planned for London and Paris.