Staggering Surge in Brand SMS: You Won’t Believe the Numbers!
In 2023, the world experienced a remarkable surge in brand SMS messages, marked by a 4.1% increase from the previous year, totalling a staggering 13.34 billion messages. Popularity of “Push SMS” The surge was largely driven by the popularity of “Push SMS”, predominantly used for tracking deliveries or generating codes for banking apps. On average, … Read more